SSdH is an emerging architecture practice pursuing thoughtful and honest spaces through the celebration of design and everyday life.
The brief was to create a brand that was fun, unique, and bold. The challenge involved unifying the three surnames and personalities of the directors—Spencer, Smart, and de Hoog—into a single wordmark that would represent the company as a whole.
We designed the wordmark to be unique, bold, and contemporary, capturing their forward-thinking approach. The font's angled style adds an extra layer of uniqueness and personalisation to the design.